About Us

Perspective is in
our DNA

At Apopsi, we are advocates of design thinking. It means a lot to us, not only because our directors hail from a design background, but because we believe organisations of every kind can benefit from design's human-centred philosophy.

Our ethos means we bring a left and right brain approach to solving the challenges facing your business. We marry the creative and the analytical to achieve better results. This joined up thinking brings greater perspective and drives business forward with purpose. 

Apopsi (άποψη) is a Greek word:

point of view, aspect, perspective, viewpoint

Our three core pillars



Put people at the core of all your decision making. This is a key element of design thinking.

harness tech

harness tech

Advances in technology open new opportunities for businesses.

good data

good data

There is unprecedented opportunity to personalise and improve your business - but only if you’re getting the right data.

These are the essential ingredients for driving sustainable business growth in a digital era. At Apopsi we apply particular focus to these areas.

The values that drive Apopsi

Adding value through honesty

We measure our success through clients’ success

Looking beyond the obvious

Nurturing talented people and businesses

The power of a great idea to spark the imaginations of many

Don’t sell people sh*t they don’t need just for the sake of it

Meet our team

Director & Brand Strategist

Marilyn Parr


Philip Hodgson


Phil D

Philip is a multi-faceted designer who produces creative solutions across the realms of print and digital. He likes Star Wars, spicy foods and symmetry.

Freelance Developer

Steve H

Steve is our "go to" freelance developer, he specialises in Craft CMS and full-stack development.